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Exam Topic for Oracle Eloqua CX Marketing 2020 Implementation Essentials
The following will be discussed in ORACLE 1Z0-340-20 exam dumps:
- CRM Integration
- Automation
- Security Settings
- Branding and Deliverability
- Form Configuration
- Additional Eloqua Services
- Data Model
- Implementation Overview
- Eloqua Fundamentals
- Tracking
- Email Configuration and Preference Management
- Database Management
Understanding functional and technical aspects of Oracle Eloqua CX Marketing 2020 1Z0-340-20 Eloqua Fundamentals, Data Model
The following will be discussed in the ORACLE 1Z0-340-20 exam dumps:
- Generate key reports
- Create an email
- Describe Eloqua data objects, how they relate to each other and cases for use
- Create a segment
- Describe the process for adding, capturing, and enhancing data in Eloqua, including the purpose of the AppCloud
What is Oracle Eloqua CX Marketing 2020 Implementation Essentials Certification Exam and Retake policy
Oracle Cloud Certification credentials are only valid for a period of 18 months from the date you earn the credential. The certification will become inactive at the end of 18 months. However, for Oracle candidates, it is necessary to hold an active certification in order to have access to various certification benefits including, using Oracle certification logos, certificates, scoring reports, digital badges, and certification verification.
To stay current, candidates have to re-certify themselves with the latest version of the exam. Oracle Cloud Certifications include various titles with levels that are Oracle Certified Associate, Specialist, and Professional. Moreover, the Oracle Cloud Certifications are updated continuously throughout the year for keeping current with major product and service releases and re-released on an annual basis with a new title.
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Understanding functional and technical aspects of Oracle Eloqua CX Marketing 2020 1Z0-340-20 Email Configuration and Preference Management, Form Configuration
The following will be discussed in the ORACLE 1Z0-340-20 exam dumps:
- Describe the subscription and preference management options available within Eloqua
- Configure an email group
- Integrate an externally hosted form
- Upload known unsubscribes and hard bounces into a new instance and configure an Eloqua data export
- Describe Eloqua settings that support email management and email personalization
- Create a form and identify advanced form techniques
- Configure a customized landing page
Oracle 1Z0-340-20 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Automation & Campaigns | 15% | - Automation logic and flow design - Lead scoring and segmentation - Program Builder and Program Canvas - Campaign Canvas configuration |
| Topic 2: CRM Integration & Additional Services | 10% | - Reporting and analytics - AppCloud and external services - CRM integration setup |
| Topic 3: Implementation Overview | 10% | - Client documents and required stakeholders - Key milestones and deliverables - Implementation services and offerings |
| Topic 4: Tracking & Assets | 10% | - Microsites and landing pages - Tracking script integration - Form creation and configuration - External form integration |
| Topic 5: Email & Preference Management | 10% | - Email configuration and personalization - Subscription and preference centers - Unsubscribe management |
| Topic 6: Branding & Deliverability | 10% | - Email groups and domain configuration - Bounce and complaint management - IP warming and deliverability strategies |
| Topic 7: Data Management | 20% | - Standard and custom objects - Contact/account fields and views - Data import, export, and standardization - Data prioritization and deduplication |
| Topic 8: Eloqua Fundamentals & Architecture | 15% | - Security settings and user management - Platform overview and navigation - System architecture and data model |
