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Adobe AD0-E608 Exam Syllabus Topics:

Adobe Customer Journey Analytics Business Practitioner Professional Sample Questions:

1. Which setting ensures that only relevant events are analyzed in a custom report?
Response:

A) Event Filters
B) Data Sync Rules
C) Identity Graph Linking
D) Profile Permissions

2. Which Adobe CJA features allow tracking purchase conversion rates?
(Select two.)
Response:

A) Campaign Automation Tool
B) Conversion Funnel Report
C) Calculated Metrics Manager
D) Segment Builder Module

3. A report requires you to build an audience of web visitors that viewed the Checkout page, then afterward went to the Cart page in a single session. Which of the following filters will output the correct audience?
Response:

A)

B)

C)

4. You are trying to understand which types of page content contributed to a successful conversion during a specific visit to your websites. Which type of Filter container should you use to narrow down your data?
Response:

A) A Page container.
B) A Session container.
C) A Person container.
D) An Event container.

5. The marketing team of an insurance business wants to review their weekly performance every Monday. They need a workspace project with data for past week from Monday to Sunday for reporting.
As a CJA Business Practitioner, how will you create a custom calendar date range to address this requirement, considering the week starts from Sunday as per default data view calendar settings?
Response:

A) In the calendar control check 'Use rolling dates' option and choose Start as 'Start of current week' minus 6 days and End as 'Start of current week' plus 1 day
B) Select a custom range and manually adjust the start and end dates every week
C) In the calendar control check 'Use rolling dates' option and choose Start as 'Start of current week' plus 1 day and End as 'Start of current week' plus 8 days
D) In the calendar control select 'Last 7 days' from the Preset dropdown and then uncheck 'Use rolling dates' option with rolling weekly value

Solutions: